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Don Lapre: The Pyramid Scheme Infomercial King

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Published on
January 5, 2023
Don Lapre and his multi-level marketing scheme of the 90s became famous enough to be parodied on SNL.

So what did he do? Don Lapre was an American multi-level marketing and informercial salesman who was later charged with 41 counts of conspiracy, mail fraud, wire fraud, and promotional money laundering. Here's his story!
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