LionTree X Bullish Studio Content Partnership
LionTree is a global merchant and investment banking firm focusing on industries related to technology, media and telecommunications.
LionTree tapped Bullish Studio’s production and publishing team to produce, publish and grow premium content, highlighting its leadership position across its specialized industries.
Produced by and curated by LionTree's digital media arm, Kindred Media, the show features in-depth conversations with industry leaders.
The Bullish Studio Approach⚒️
Bullish Studio focused in on Kindred Media's TikTok, Instagram, YouTube and Twitter accounts. Identifying key moments from full-length episodes, Bullish Studio edited, wrote captions, leveraged growth tactics, and established the brand's video style over the course of the partnership.
Bullish produced over 40 long and short form videos as part of an interview series ‘KindredCast,’ featuring leading names in tech, media & telco (TMT), published across 4+ digital channels, resulting in over 1.5 million+ views, tens of thousands of new subscribers.
Overall audience watch time increased from under 1 Minute, to over 10 Minutes, a 10x increase.
Notable figures interviewed include Paris Hilton, Maverick Carter, and MSNBC CEO Rashida Jones.
For more, follow LionTree's KindredCast on YouTube, TikTok and Instagram.
Are you a brand or executive looking to leverage content to grow your audience and establish yourself as an thought leader? Reach out to our team for a consultation!